Egyptian agritech startup has raised seed capital from the HIMangel

FreshSource based in Egypt has raised seed capital from HIMangel, a Cairo-based angel fund. The agritech startup was founded by Farah Emara and Omar Emara. FreshSource is a platform that connects farmers and urban retailers/vendors. Traders/retailers will be able to reach out to FreshSource for agricultural produce which will be sourced from the farm and delivered to the trader or retailer. FreshSource plans to improve the food supply chain in Egypt where there is an estimated 30% food waste problem due to weak logistical supply chains. The amount invested was not disclosed.


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