The Rai family has significantly improved its market share in the Kenyan sugar sector in 2020. The family which owns the West Kenya Sugar Company, produces the Kabras Sugar brand and was responsible for 45% of Kenya’s total sugar sales. West Kenya Company has a 29% market share, followed by Sukari Industries with 11% market share and Olepito with 2% market share in Kenya. West Kenya Sugar Company has leveraged off the dismal government sugar mills where some have had to close due to perpetual inefficiency and loss-making operations.
The family business which is managed by Tarlochan Singh Rai began as a tea and coffee farming business in the DRC on farms that were acquired from Belgians that were leaving the DRC in 1963. The businesses since moved to East Africa in the 1970s. The Rai Group is now one of the largest sugar milling companies in Kenya through its West Kenya Sugar Company and Sukari Industries. The Rai Group is also the second largest sugar milling company in Uganda through Kinyara Sugar Works and also has interests in edible oils, fats, soap, wheat farming, horticulture and real estate (through Tulip Properties).