Voodoo Communication has launched a free TV channel called Life TV in Abidjan (Côte d’Ivoire) which will provide family entertainment, information and education. Voodoo Communication is a media and communications company that was established in 1999 and has shown significant growth in West Africa. The founder and CEO, Fabrice Sawegnon, has remained involved in the management of the company since its inception.

Voodoo Communication (a part of the Voodoo Group) has a consulting agency that specialises in advertising and has strong international partnerships. The group has operating African subsidiaries known as Voodoo Abidjan, Voodoo Dakar, Voodoo Douala, Voodoo Media (operating in display and publishing) and the Abidjan Operations and Entertainment Society (an event agency). The company has a presence in Côte d’Ivoire, Senegal, Liberia, Congo, Burkina Faso and Cameroon.